About Us

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We’re a guitar company based in Northern California. We started in mid to late 2019.

The heart of our approach to making guitars are three elements. We want to combine sleek design, premium tone and exceptional value. In short, if a guitar looks, sounds and plays great, we’ve done what we set out to do.

We design our guitars here in California and have them manufactured overseas in South Korea in some of the finest factories in the world.

What does the name howl mean?

For us, It’s raw emotion. It’s the need to play loud. It’s individualism, Doing your own thing, going your own way. It’s the youthful spirit of rebellion, the attitude of rock and roll. It says, “Here I am, whether you like it or not, this is me.”

Ultimately, it encapsulates unrestrained self expression. It says, “Hold nothing back.”

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